The Beginning of the Pursuit
2024 Season
Our first-ever lookbook marks the start of Polar Pursuit’s story.
Born from cold sessions, late edits, and the dream of creating outerwear that fits how we ride.
Shot through the 2024 season, these images capture where it all began: the first baggy prototypes, the first team shots, and the first time we saw our vision come to life in snow.
This isn’t just a product showcase, it’s the origin of our style, our movement, and our community.